Salewa, Dynafit, Wild Country

Ober Alp is an outdoor and sportswear company that joined with two brands, Salewa and Dynafit, in September 2013. Their newest member brand, added in 2018 is Wild Country.

Brand Performance Check 2018

SALEWA, DYNAFIT & Wild Country has shown progress and met most of FWFs’ performance requirements. By monitoring 97% of its supply chain via FWF audits, external audits and monitoring in low-risk countries, SALEWA, DYNAFIT & Wild Country exceeds the monitoring requirements for member brands. With a benchmarking score of 80, SALEWA, DYNAFIT & Wild Country remain in the Leader category for 2017.

SALEWA, DYNAFIT & Wild Country has put into place efficient and systematic processes for doing due diligence on its suppliers both prior to starting production and once a partnership has started. Monitoring of progress on corrective action plans is systematic and detailed, and the CSR department engages with all levels of the organisation to ensure a high level of knowledge and commitment to the code of labour practices.

In 2017 SALEWA, DYNAFIT & Wild Country began to do a root cause analysis of overtime at its suppliers. Although a good start, the information has not proved to be as valuable as hoped and FWF recommends that SALEWA, DYNAFIT & Wild Country continue working with its suppliers to identify and improve excessive overtime.

SALEWA, DYNAFIT & Wild Country has created costing sheets for all styles in order to gain a better understanding of the labour costs of its products, however currently is not aware of the labour minutes required to make each style. SALEWA, DYNAFIT & Wild Country has not made progress with its suppliers on movement towards a living wage and is recommended to begin working on this with key suppliers.

Score: 80
Percentage under monitoring: 97%
Categorie: Leader


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