Pick a value
- No elements found. Consider changing the search query.
- List is empty.
- What we stand for
- Our members that move with us
- See the impact we create
- Knowledge sharing
Black Friday becomes Fair Friday! That is Fair Wear’s mission on Friday, 26 November.
This year, Fair Wear is rolling out the #peoplefriendlyfashion campaign for the third time, together with a group of clothing brands including DAWN and Schoeffel, and committed sustainable influencers. ‘If you buy clothes today, shop consciously. Buy #peoplefriendlyfashion on www.peoplefriendlyfashion.com
Learn more about the damaging effects of Black Friday and the impact that has on the lives of the people who make our clothes
While companies are boasting bigger sales and cheaper buys, more and more garment brands are joining Fair Wear and making strides to create a fairer garment industry for all. ‘Black Friday has grown into a global shopping mania. Many of the deals available sound too good to be true, and they probably are, says Rashi Favier of Fair Wear. ‘With our insatiable hunger for better bargains, someone has to pay the price. In the case of the garment industry, it’s the people who make our clothes.
Fortunately, there are more and more conscious brands to choose from.’ But how to recognise them? Fair Wear interviewed industry experts and below are their tips:
These quotes are taken from interviews conducted as part of a series of awareness videos made for Black Friday. You can find them all on Fair Wear’s YouTube channel. Here, the experts talk specifically about the impact of COVID-19 on garment production and their view on how to reach a socially sustainable garment industry.
In conversation with:
Geert de Wael, Director Quality, Sustainability and R&D – SOLO Group
Sara Dubbeldam, Slow Fashion Advocate – When Sara Smiles
Agnes Jongerius, Member of the European Parliament
Willa Stoutenbeek, Founder, Creative Director – W.Green Agency
Filmed and edited by Martina Novakova ([email protected])
Agnes’ filming location: GreenUP